Adidas x Jamaica Football Federation

Adidas x Jamaica Football Federation

Client: Adidas
Project: Club Jamaica
Agency: Dent International

We transformed Jumbi Peckham into ‘Club Jamaica’. A first-of-its-kind event, to celebrate the new Jamaica home and away kit designed by Wales Bonner.  The space would also champion the incredible cultural history and impact of Jamaica as a nation. It included panel talks, small sided games, table games, big sounds and delicious food.

We created a Jamaican style living room set up, nail bar, entire three-aside football pitch, and sound system stacks to display the new kit.

A key feature of the project was the bespoke modular three-aside fully functional football pitch which madeWORKSHOP fabricated out of welded mild steel.

Photos: Ashley Verse and via Versus