PASTDOWN x Nike dn8
Project: PASTDOWN x Nike Dn8
Client: Nike
Agency: Studio Boum
Picture credits:
Finished project: Studio Boum ©Henry_Woide
The archival streetwear brand and Nike collided to shutdown this Kingsland Road location for the exclusive drop of the Air Max Hyper Pink Dn8. Set in the Shoreditch railway arches, we were tasked with transforming the entrance into your classic EC1 Newsagent, the twist was that all guests were encouraged to help themselves and smile for the CCTV! As well as building and installing bar, DJ booth, product tagged grills and all the necessary elements for the After-Hours Party of heavy-weight proportions curated by DaMetalMessiah.
