Pinterest Presents

We pride ourselves on realising the impossible and relished this opportunity to execute a beautiful complex design. Last year, Pinterest held its first-ever global advertiser summit. It was last March when the first Pinterest Presents happened. It was a 90-minute virtual event of creative sessions and inspiring talk. It is a separate event from the platform’s annual creator festival.

The idea was to build different scenarios where it would be possible to change scenes during the recording of the live event and change the environment style of each set.

We had many scenes, starting with playful colours, leading to a very dark and gothic style set. We also had settings related to gardening, shopping, and home decor. It was pretty much a combination of inspirations from Pinterest that was put into the set creations. Everything was thought to match the idea of a place where people can discover themselves and introduce the purpose of a more inspired internet—showcasing the variety and freedom that Pinterest users can have while accessing the platform. From a spark of inspiration all the way to the act of buying, making, and doing. All to build a life they love.