Beats x Girls Don’t Cry

Beats x Girls Don’t Cry

Client: Beats by Dre
Project: Beats x GDC Flex drop
Director: Dexter Navy
Producer: Theo Hue Williams
Production Design: James John Hamilton
Props Stylist: Hannah White

A full Art Dpt. number for  Dexter Navy, shooting this floaty spot for the limited edition Girls Don’t Cry x  Beats by Dre collab. The powdery colours with pops of red, echo the GDC brand’s signature red script and blue of the earbuds. The bedroom build also needed to facilitate the model Jasmine Daniels quite literally floating off (and upside down!) into an expanded experience of the music.