Hermès 166 Flagship Launch
Project: Hermès 166 at the Hurlingham Club
Client: Hermès
Agency: Studio Boum
Hermès celebrated the grand opening of Maison Bond Street, their largest flagship store. The lavish event, two years in the making, was set out for 1,000 of the brands most loyal VIP customers, paying homage to swinging London and the joys of a British summer party.